• 1940s
• 1950s
• 1960s
• 1970s
• 1980s
• 1990s
• 2000

History

In the mid-1990s the company earned about $1.4 billion a year in profits on $30 billion in sales and opened a new restaurant every three hours. The company has continued to grow in the United States by opening new restaurants in urban areas and establishing smaller outlets in hospitals, zoos, airports, and many other locations. In 1993 McDonald's began opening outlets in Wal-Mart Stores throughout the United States. In 1996 McDonald's signed a 10-year agreement with The Walt Disney Company. Under the terms of the agreement, McDonald's will operate restaurants at Disney theme parks, and Disney will promote its films through McDonald's. In 1997 McDonald's announced a campaign to increase sales at its restaurants by cutting prices.

"McDonald's Corporation," Microsoft® Encarta® Online Encyclopedia 2007